E-COMMERCE (SHOPPING CARTS) So you have decided to sell your products or services online? Now what? You will need at least three things to get started:
- INTERNET MERCHANT ACCOUNT - If you plan to accept credit cards, you will need to establish an internet merchant account. An Internet Merchant Account is an account with a bank or other financial institution and enables you to accept credit card payments from your customers.
- PAYMENT GATEWAY - This is the programming code sent to and from the Internet Merchant Account that includes your customer's credit card information and validates the transaction. You will want to make sure this sensitive information is being passed securely.
- WEB SITE - Of course, you will need a web site. Your web site needs to integrate properly and securely with the Internet Merchant Account and the payment gateway. You also want to make sure your customer's shopping experience is easy and smooth. Statistically, most shopping carts are abandoned (someone visits the site, but does not make a purchase) because it was too difficult or time-consuming to make a purchase.
Whether you wish to sell one product or a thousand, call us at (225) 291-9001 or send us an email at sales@webdesignlouisiana.com and let us help you find the most efficient and effective way to do this online. |
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